Former Heineken brewery in Amsterdam and Heineken was Netherland’s beer. The Heineken Company was founded in 1864. The Heineken family entered the beer business when the 22-year-old Gerard Adriaan Heineken bought a small brewery in the heart of Amsterdam. Heineken family have built and expanded the brand and the company in Europe and around the world but product diversification began relatively late in Heineken's history, because the company's emphasis had been on expanding its markets but has been developed in many aspects to quality of beer. So far, the unique Heineken has guaranteed the pure, premium taste of Heineken beer and the evacuation of a growing global business with the most international premium beer brands. Around the world are acceptable in quality and taste of Heineken beer. Now, there were imports and sells product more than 70 countries.
Heineken in Thailand, Heineken became to Thailand about 10 years ago. Nowadays, the sales of Heineken in Thailand was the most successful .Total market value of premium beer about 8 million peoples.
Heineken is one of the world’s leading brewing groups.
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